INOVA COLLECTION 2024: an exclusive community event with a focus on networking – presented in an innovative and contemporary way
- Fully booked exhibition hall displaying a selective and high-value brand portfolio
- New car parking arrangements, BBQ grill catering and additional free services for visitors, rekindling that INOVA feeling
Frankfurt am Main, April 2024 After one edition of the fair in Frankfurt in 2023, the organisers of the INOVA COLLECTION, together with the industry, took the decision to return home to the Messecenter Hofheim Rhein-Main. At only the start of the second quarter, the organisers MUVEO GmbH are delighted that space at this ‘new and previous location’ is already fully booked.
“Preparations are going very well. Despite the commercial challenges currently facing the sector, we are fully booked,” comments Martin Weskamp, co-organiser and partner of the INOVA COLLECTION. Verena Westphal, Project Manager for the fair since February, adds: “This year we’re bringing together the best elements of a fair and an event; moreover, at the Messecenter Hofheim Rhein-Main we’ll be focusing on a selective event with a high quality overview of the relevant trends and patterns. The very high level of bookings and the positive feedback from both exhibitors and visitors in recent months endorse our decision to bring the INOVA COLLECTION back to the Wallau site.”
Brands that have already booked include ‘old favourites’ such as Fritsch Sterling, BEDRA, Boccia Titanium, Breuning, DiamondGroup, Fischer Trauringe, ILR Collection, Hesse, M&M, Palido, Rolf Cremer, UNA, Varell, Yvette Ries and Zaremski, alongside first-time exhibitors in Wallau such as Bruno Söhnle, Bullnheimer, FH Trautz GmbH, Ganpati Edelstein, gemhype.com, H. Rudolf Becker, MIG-O-MAT, NXT LVL Brands (with Maserati, ESPRIT, Jette, Daniel Wellington and Morellato) as well as Sternglas and Vater & Sohn. The organisers are also particularly pleased to see brands such as Filius Zeitdesign and Kühnel Trauringe, which took a break last year, rejoining for 2024 in Wallau.
As well as a high quality, curated brand portfolio, there will be community areas, outdoor lounge areas, practical workshops and INOVA NIGHT to provide plenty of space at the exhibition centre again for information-gathering, dialogue and networking.
In addition, with the GOLDENE NOVA, the fair has for many years been making an important and sustained contribution to promoting the next generation: young design talents can still apply for the award until 30 June 2024 under the theme ‘Love of the sea – maritime jewellery for all the senses’. Attractive prizes from sponsors await the top three award winners, along with diverse promotional opportunities and a multitude of industry contacts. This year the awards for new entrants are being supported with valuable monetary and material prizes from Carl Schaefer Gold- und Silberscheideanstalt, Rudolf Flume Technik, Dahlinger, Studex Deutschland and Goldschmiede Zeitung, the goldsmiths’ newspaper. The official prizegiving takes place on site at 11 am on 30 Aug 2024 in the GOLDENE NOVA area.
To help trade visitors arrive feeling even more relaxed, the previous car parking arrangements have been fundamentally revised and expanded. At the Diedenbergen Speedway Track, for the first time some 1200 free parking spaces will be available to trade visitors. From there, a free shuttle service will transport all participants to the Messecenter Hofheim Rhein-Main in just a few minutes. Free admission, attractive terms at selected partner hotels and the popular grill and BBQ catering will also help to ensure plenty of that INOVA feeling.
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